Customer feedback is critical not only for the growth of your business but also for catching small problems before they turn into a crisis. While some portable restroom operators prefer face-to-face conversations, others find that surveys provide more accurate information.
Here’s the thing, many people won’t complain over minor issues with cleanliness. Instead, they’ll choose a different service next time. Questionnaires give clients the option to rate their satisfaction from the comfort of their couch. This type of data collection shows your clients that you care and helps you catch and fix minor problems, which plays a role in your ability to grow your business.
Clients are full of opinions, so it’s necessary to have a clear goal in mind when developing your survey. Common goals include determining a customer’s satisfaction or generating feedback on the types of products used. While you don’t want to bombard clients with tons of surveys, it’s acceptable to ask for feedback after a completed service or as part of a yearly review.
The most common way that portable restroom operators request feedback is by including a spot on their invoice. Unfortunately, this box often goes unseen. Improve your survey return rates by trying out various methods and seeing which one works for you.
Merely including a survey with an invoice or sending out an email doesn’t guarantee responses. Follow these tips to maximize customer responses on your questionnaires.
Surveys are worth the effort. In fact, they provide a source of valuable information that helps you make changes, address problems, and increase sales. By sticking to a goal, choosing the method of delivery that works, and motivating clients to respond, you improve customer relations and increase profits.
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